Monday, 2 April 2012

Artikel Terkini Perniagaan Internet - SmartUsaha.com: 42 Artikel PLR akan dibuka Jualan – TERHAD!

Artikel Terkini Perniagaan Internet - SmartUsaha.com
Artikel terkini di blog SmartUsaha.com.
42 Artikel PLR akan dibuka Jualan – TERHAD!
Apr 3rd 2012, 04:00

Saya akan buka satu jualan untuk 42 artikel berkaitan “Perniagaan Internet” secara terhad.

42 artikel ini ditulis berdasarkan:

1. Carian kata kunci yang digunakan oleh pengguna Internet terutama keyword “perniagaan internet”.
2. Ditulis dengan aspek SEO. Keyword “perniagaan internet” akan diulang-ulang.
3. Menggunakan aspek copywriting.
4. Berdasarkan statistik (tracking) keyword yang saya lakukan.

*Saya tahu keyword yang berkaitan kerana blog saya (smartusaha.com) berada di tangga “top ten” di Google bagi keyword “perniagaan internet” selama hampir 7 tahun. Saya gunakan beberapa kaedah untuk ‘track’ keyword berkaitan.

Kelebihan artikel PLR adalah:

1. Satu cara mudah untuk sediakan artikel untuk blog.
2. Boleh dijadikan ebook ataupun laporan percuma.
3. Boleh dijadikan emel newsletter / follow up.
4. Boleh digunakan untuk Facebook Notes. (viral marketing!)
5. Boleh buat produk audio dan video.
6. Boleh masukkan link affiliate.
7. Dan apa sahaja yang anda mahu buat. :)

42 artikel adalah terlalu banyak. Satu artikel paling kurang 350 perkataan. Tidak semua orang dapat menulis artikel sebanyak ini dalam masa yang singkat. Jadi artikel PLR adalah salah satu alternatif penyelesaian segera.

Syarat-syarat lesen PLR: Boleh buat apa sahaja, melainkan TIDAK BOLEH jual semula dalam lesen PLR. Tidak boleh berikan percuma begitu sahaja dalam bentuk file asal. Perlu hasilkan paling kurang dalam bentuk artikel (post) di blog, dan kaedah-kaedah lain yang tidak sama dengan file asal.
Artikel PLR akan menjadi lebih ‘power’ apabila:

1. Diedit semula (re-write) walaupun sedikit.
2. Hasilkan semula dalam bentuk lebih kreatif dan berbeza.
3. Masukkan imej ke dalam artikel.
4. Masukkan ciri-ciri ‘personal’ dalam artikel seperti nama sendiri, nama produk dan bisnes.
5. Masukkan link promosi sama ada produk sendiri ataupun affiliate.

Yang penting, kita ubah sedikit agar ia jadi lebih unik dan ia dilihat ia adalah ‘milik kita’.

Harganya cukup rendah (bawah RM50). Kesemua artikel adalah unik dan tidak pernah diterbitkan di mana-mana blog ataupun ebook. Ia adalah terhad kepada 38 orang sahaja. Tidak akan dijual lebih daripada itu.

Komen di bawah ataupun hubungi saya melalui contact form jika mahu tempah. Saya akan hubungi sebaik jualan dibuka.

Terima kasih! :)

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Artikel Terkini Perniagaan Internet - SmartUsaha.com: Dua Jenis Produk Pilihan Utama untuk Diniagakan

Artikel Terkini Perniagaan Internet - SmartUsaha.com
Artikel terkini di blog SmartUsaha.com.
Dua Jenis Produk Pilihan Utama untuk Diniagakan
Apr 3rd 2012, 02:10

Tidak ada usahawan yang tidak mahu untung dalam perniagaan. Sesiapa pun mahu untung, termasuk pembaca semua. Jadi, memilih produk yang betul adalah amat penting agar kita tidak menjual produk yang tidak menguntungkan.

Persoalan di sini, apakah produk yang menguntungkan itu? Berikut adalah dua jenis produk yang boleh diniagakan:

  1. Produk yang mempunyai margin untung yang besar. Walaupun jual sedikit, tapi dapat banyak keuntungan.
  2. Produk yang margin untungnya tidak begitu besar, tetapi mempunyai kadar jualan yang tinggi setiap hari/bulan, selain sifatnya yang diulang beli (contoh: produk makanan, ubatan, pakai buang dan lain-lain. Maka keuntungan yang besar dapat dijana berdasarkan jumlah jualan, jumlah pelanggan dan kadar ulangan belian.

Menjual dan berniaga memerlukan kita meluangkan sedikit masa sebelum menentukan produk yang akan dijual, ataupun produk yang akan kita hasilkan. Jika tidak, kita mungkin akan menjual produk yang tidak mendapat sambutan. Akhirnya, bisnes akan gagal.

Tip: Modal dalam bentuk wang adalah penting, walaupun kita cuba nafikannya. Salah satu cara mendapatkan modal adalah melalui keuntungan perniagaan. Jadi jual produk yang memberi keuntungan sahaja, iaitu produk seperti di atas dan ia mempunyai pasaran (permintaan).
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Rice Blogger

Rice Blogger

Affiliate Marketing

Posted: 02 Apr 2012 01:02 PM PDT

I must say that in all my tries in affiliate marketing, it fail most of the time or at some time. Other times, I don’t earn enough to meet the cash out amount, which translate to nothing. Therefore my interest is never in affiliate marketing, but I still like to explore around search engine optimization, and do spend time to explore certain keyword. I must say that predicting the next trend is much easier than to compete in the current keyword for search engine optimization.

From my curiosity and experiment, I somehow got a niche last Christmas whereby I got a small amount of payout from Amazon affiliate alone. It was a simply website created with blogspot and with only 18 blog posts targeting Air Swimmers Remote Control Nemo and Shark.  Pretty happy with the result as it is mainly search engine optimization that result in the payout.

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Brafton: New ad capability allows marketers to improve Facebook targeting

Brafton
News Content Marketing
New ad capability allows marketers to improve Facebook targeting
Apr 2nd 2012, 16:56

A new ad tool will allow companies using Facebook for social media marketing to serve content to prospects based on their actions.

A report from HasOffers detailed a new Facebook ad targeting option that will allow marketers to show specific content to users based on their activity. The update will benefit brands advertising on the platform, but it also serves as a reminder of the value of relevant content marketing across initiatives.

Facebook currently offers a series of targeting features to its partners, including the ability to show mobile users different content based on the mobile operating system they use. This newest feature will allow brands active in Facebook marketing to show certain ads to users that have Liked pages or interacted with shared content.

According to HasOffers CMO Peter Hamilton, the feature is not currently rolled out to all users. Moreover, some social media marketing campaigns have seen different variations of the options, the report suggests.

Hamilton also found that the tool is available only for companies promoting their Facebook page or content posted to it. For example, marketers cannot use the feature to promote their website or links to other pages.

Brafton recently reported that Facebook has become a more valuable social media marketing tool since the launch of Timeline. Engagement with social content has increased 46 percent since the new profile layout become available to brand pages.

Media files:
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Brafton: Multichannel marketing requires consistent content: Shoppers demand brand consistency

Brafton
News Content Marketing
Multichannel marketing requires consistent content: Shoppers demand brand consistency
Apr 2nd 2012, 15:44

Branding campaigns that reach online and offline shoppers are likely to gain the most interest.

A report from Experian's PriceGrabber found that American consumers are planning to use several different channels for shopping in 2012. As such, marketers should be sure that branding campaigns are consistent whether on the web, in mobile apps or in brick-and-mortar stores.

PriceGrabber's research found that 42 percent of consumers plan to do most of their shopping online, and 12 percent will spend most of their time in stores. However, 45 percent will combine these access points to find the best value for their money.

To target the majority of consumers likely to spend in stores and on the web, marketers should launch content marketing campaigns that feature similar product descriptions, brand language, prices and other branding messages on the web and in stores.

Moreover, an online presence is increasingly important as consumers and B2B buyers alike turn to the web to conduct research, even when they plan to purchase in stores. PriceGrabber found that electronics and apparel are seeing increased research activity on the web.

Brafton recently reported that the fashion industry specifically has seen more interest from shoppers on the web. Clothing companies have been aggressive in launching content marketing campaigns that leverage new technologies to bring innovative material and options to prospects on the web.

Media files:
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Brafton: Fashion industry finds content marketing boosts web conversions

Brafton
News Content Marketing
Fashion industry finds content marketing boosts web conversions
Apr 2nd 2012, 14:04

The fashion industry has become a strong performer on the web, as its marketing campaigns are increasingly innovative.

A report from eMarketer found that the fashion industry has seen unprecedented growth in ecommerce activity in recent years, generating more than $34 billion in sales in 2011. The study points to innovative use of new media marketing technology as one of the main reasons for increased ecommerce activity, with visual content .

For 2012, eMarketer expects the fashion industry to reach more than $41 billion in sales on the web.

Reviews are among the top content types that have driven success for the industry. While many of these are user-generated, companies can also use content writers to create articles discussing the value of certain products. Additionally, content that discusses new trends in fashion will provide prospects with more information on some items.

Visual content is also a strong tool for businesses in the fashion industry, according to eMarketer. Prospects want to see how certain items look when included in different styles and looks.

Brafton recently reported that fashion content marketing can be especially useful for reaching male audiences, as 25 percent of men said they would like more guidance on their clothing options. Creating content that discusses different styles and which clothing suits different body types or personalities could provide a strong impetus to convert.
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Sunday, 1 April 2012

Artikel Terkini Perniagaan Internet - SmartUsaha.com: Buat Bisnes Dengan Blog Bahasa Melayu

Artikel Terkini Perniagaan Internet - SmartUsaha.com
Artikel terkini di blog SmartUsaha.com.
Buat Bisnes Dengan Blog Bahasa Melayu
Apr 1st 2012, 12:38

Jika dahulu, mungkin sedikit sukar untuk menjual melalui blog yang menggunakan sepenuhnya bahasa Melayu. Tetapi kini, segalanya semakin mudah.

Berikut adalah beberapa tip menjual menggunakan blog berbahasa Melayu:

  • Tulis dengan menggunakan penulisan yang betul, mudah dan difahami. Elakkan bahasa Melayu yang singkat dan bahasa loghat ataupun pasar.
  • Jika anda menggunakan Wordprss, gunakan Page untuk promosikan produk, termasuklah promosi jangka pendek.
  • Boleh juga gunakan Post untuk promosikan produk. Post itu boleh dijadikan ‘sticky post’ agar ia sentiasa berada di atas.
  • Kongsikan tip, maklumat dan panduan secara konsisten.
  • Setkan setiap post jualan produk dengan label (kategori) agar mudah untuk kita urus. Contoh kategori: Produk

Kelebihan menjual produk melalui blog adalah, jualan kita lebih mensasar kepada pembeli yang membuat carian melalui laman web carian seperti Google.com. Tidak semua orang mencari produk melalui Facebook dan suka menerima promosi melalui emel. Mereka lebih selesa menggunakan enjin carian dan akhirnya menemui blog yang menjual produk yang mereka mahukan.

Saya telah menjana banyak jualan melalui blog SmartUsaha.com ini, sambil saya berkongsi tip dan panduan. Membuat bisnes dan jualan melalui blog berbahasa Melayu bukan lagi satu mimpi.

Anda sudah ada blog? Jika belum, dapatkan panduan di sini.
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